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Another Important Win in Travel & Tourism Sector for ION's Email Marketing Software, Subscribe... (23 August 2005)


Low cost European airline, Jet2.com and airport car rental firm Skycars.com have both taken on Subscribe in order to better promote their web enabled businesses.

Jet2.com have installed a multi-server cluster Subscribe Email Marketing solution at their English offices in Bournemouth, enabling them to send many hundreds of thousands of personalised emails to their customer base each day without incremental costs. Using Subscribes’ inbuilt email server, the airline is able to achieve extremely high delivery rates, track results and manage bounces and opt-out easily and fast.

Skycars.com are a fast growing small business engaged in the car rental market. Their business has grown dramatically during the last few years in parallel with the explosion of the low cost airline business. Skycars.com have gone for a hosted 5 user corporate version of Subscribe and intend to integrate Subscribe Email Marketing Software with their web site to better facilitate the opt-in process.

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